☾⋆⁺₊🎧✧ This is the new style, new culture, new chapter
BMSG (Be MySelf Group) is a Japanese management company and label created and directed by rapper SKY-HI. It was named with the aspiration of creating a space where artists and idols can "be themselves", and its principle goal is "to not kill talent". Currently, BMSG consists of six acts, SKY-HI, Novel Core, BE:FIRST, Aile The Shota, edhiii boi and MAZZEL, and three trainees, REIKO, RUI and TAIKI.
The trainees are considered full members of BMSG and are included in all company-wide activities. They can also get individual activities, such as modeling, acting, guest performing in other BMSG artists' concerts, and even releasing music under their own name.
